SUCCESS STORIES
CASE STUDY 2
National Restaurant Flagship
EXECUTIVE INCENTIVE TURNAROUND
MONEY
STRATEGY
CHALLENGE
A flagship restaurant for a national brand was losing sales over several years and generating barely enough free cash flow to cover investor tax liabilities. Declining top line threatened the business’s long-term viability.
APPROACH
ChurchillTerry designed a ground-up executive incentive and compensation plan aligning management with investor objectives. We re-set KPIs, tied pay to performance, and supported operational changes to enable revenue recovery.
CHALLENGE
- Top-line sales grew year-over-year for four consecutive years.
- Profitability rebounded rapidly, enabling cash distributions to investors in excess of 10% annual return.
- Management remained engaged and aligned with long-term objectives.
